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Global Brand & Communications Leader

I build the systems that align what companies say, how they act, and how they show up—turning fragmented narratives into coherent influence engines that drive growth.

Leveraging global brand experience

My experience spans industry-leading organizations, transforming their corporate and employer brands, company narrative, and strategic communications

Trust doesn't come from what you say. It comes from whether people believe you.

Most brands sound credible but don't feel believable. Their marketing makes promises their culture can't keep. Their leaders talk, but their people don't echo the story.

That gap kills trust—and when trust erodes, so does influence, engagement, and growth.

I rebuild all three: trust, influence, and growth. I architect the systems that connect brand strategy, culture, and storytelling, so companies don't just say what they stand for. They prove it.

See my work

Speaking & thought leadership

I share the frameworks behind this work: how to build advocacy engines, align narratives across complexity, and lead transformation at scale. These aren't motivational talks—they're strategic playbooks built from a decade of high-stakes execution.

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Anna is one of those partners who makes the work sharper, clearer, and more human. We collaborated across DEI communications, employer brand, and EVP projects, and she always brought a rare mix of creativity, strategic thinking, and genuine care for how messages land on real people.

Funda Kalemci
Global Leader of DEI & Wellbeing at NIQ

I've had the privilege of working with Anna, and I can attest to her unparalleled expertise in employer branding and her commitment to her work. Anna is an exceptional leader who possesses a rare combination of strategic thinking, creativity, care, empathy, and passion for her work.

Bashar Basheer
Founder of Bash & CO | Ex-Head of Social Media at NIQ

Working with Anna is an absolute delight. Her passion and dedication to our brand is both inspiring and truly indispensable. As NIQ's corporate Brand Manager, I've relied on Anna to communicate our brand's value to candidates, rally recruiters around our purpose, and execute our strategy around the world.

Erin Kelley
Director of NIQ Brand

I had the pleasure of having Anna as my manager at Glovo. Her leadership style is very motivational and visionary. I believe she is a reference in employer brand strategy. I would say her most outstanding skill is communication and storytelling.

Maria Busmayer
Employer Branding Strategist at Revolut

It was such a pleasure working with Anna. She is smart, creative, collaborative, organized, proactive, and generally, just an enjoyable person to be around. Working for a manager who isn't in the same time zone can be challenging, but Anna was so flexible and adaptable.

Bari Polay
Director of Employer Brand at CBRE