'Human' isn't a buzzword, it's a business advantage. It's the difference between a company that broadcasts and a brand that connects. I find that human truth and build the systems to scale it.
I didn't set out to become a brand strategist. I set out to understand what makes people feel something.
For nearly a decade, I've helped global companies transform how they communicate their value—aligning what they say, how they act, and what people believe.
At NielsenIQ, I lead social media brand marketing to amplify our global brand voice across channels and through employee and executive advocacy.
At Glovo, I built the global employer brand function from scratch, developing and launching the company's first Employer Value Proposition (EVP).
Previously, at Intel, Disney, and BlackRock, I learned how storytelling can bridge global brands and local cultures.
Because great branding isn't about selling. It's about helping people see themselves in your story.
Here's what full-spectrum leadership means to me:
Because the best brands don't just talk at people, they inspire people to talk for them.
I'm Italian-American, raised between Venice and New York, and I've lived in six countries and visited 63 more—not to check boxes, but because I'm endlessly curious about how culture shapes belief, connection, and influence.
Fitness is my reset button. Long walks are my think tank. And I approach wellness, mind, body, relationships, finances, with the same intentionality I bring to brand strategy. Because how you do anything is how you do everything.
If this philosophy resonates, if you're building something that needs a leader who understands both the strategy and the soul, let's talk.
